Social Media Pro
Social Media System Overview from John Jantsch on Vimeo.
Social Media Pro is a very thorough and powerful online course that will get you up and running in the new and growing field of marketing using Social Media.
Social media is not simply today’s trendy marketing play; it’s here to stay and has impacted on every aspect of marketing and growing a business.
In this course you will be guided step-by-step on the creation of your company's social media strategy and system. This course is a plan of action created by one of the world's leading small business social media marketing practitioners.
The end result of this course is that you will be able to effectively and efficiently integrate social media into your overall marketing plans.
The course content is delivered sequentially over five lessons. As you complete a lesson, new content will appear every 7 days until the entire course is revealed. Then you will have access to the entire course for a set period of time.
The course covers:
Session 1 - Creating a Social Media Strategy - Design your social media listening station.
Video: Session 1 Lesson
Video: Basics of Twitter Search
Video: Google News and Alerts
And more...
Session 2 - Optimizing Brand Assets - Best ways to create and optimize profiles and other social media real estate.
Video: Session 2 Lesson
Video: The Google Personal Profile
Video: Creating Local Search Profiles
Video: Basic Facebook Set-up
And more...
Session 3 - Blogging for Business - Why small businesses should consider a blog the central hub of their social media strategy.
Video: Session 3 Lesson
Video: WP Settings
Video: Installing WordPress
Video: Blog Posts
And more...
Session 4 - Social Networking and Networks - Best practices for creating engagement on Twitter, Facebook and LinkedIn.
Video: Session 4 Lession, part 1
Video: Session 4 Lesson, part 2
Video: Twitter Search
Video: Twellow
And more...
Session 5 - Managing the Beast - Create your social media system in an attempt to bring it all together so you can balance input with ROI.
Video: Session 5 Lesson
Audio: Getting Things Done
Video: Twitter Feed
My Social Media System
And more...
